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Since 2011, we have provided the art direction for Esprix, an organisation that awards excellence in marketing communications. The collaboration started with the commission for a new identity. We designed a geometric version of their original tulip logo accompanied by a custom-made, tangram-inspired typeface. Based on the new logo, we designed the Esprix Award, website and awards magazine. Each year we provide a new concept for the call for entries campaign, the social media campaign, mailings, posters and invitations for the Awards ceremony.