This multi-disciplinary studio offers expertise in art direction and content creation. We create magazines, books, corporate identities, websites, advertising campaigns, brandings and exhibition signage for international clients. And yes, we also bring 200% commitment to what we do.

Studio 200% clients are forward-thinking brands and cultural entrepreneurs operating in publishing, advertising, digital and exhibition design.

What we love to do: editing and art direction
We create visually arresting and engaging magazines and books from scratch. We help translate content from our commissioners into original editorial and visuals concepts. We provide both the art direction and the content in the form of articles and interviews. Namely, the Depot Journal for Museum Boijmans Van Beuningen, the architecture magazine Nook or the official tour book of The The.

Studio 200% is run by Thierry Somers, founder of the arts publication 200%. He started his career as an art director in advertising at TBWA\ and made a career move to editorial design in 2002. He has been the art director of several magazine titles including Esquire, Quote, and a number of culinary titles. In 2006, he founded 200% – a publication that focuses on the lengths to which artists will go for their art.

We are aesthetics. We strive to make elegant work that is well thought-out, minimalistic and simple, with an appreciation for beauty, craftsmanship and a meticulous attention to detail. We adhere to the modernist idea of ‘design led by logic’ and employ a holistic approach to each project.

What we offer you.
All the artists featured in 200% push boundaries, are fully immersed and show total commitment to their work. This work ethic has been a source of inspiration of everything we undertake at Studio 200% and we will bring this to your own company or project. Let’s explore working together.

Contact Studio 200%: mail@200-percent.com